squarespace-review-2025-website-builder

Are you tired of feeling frustrated with your website builder? You're not alone. After testing 15+ options, I've seen firsthand how many website builders promise the world but fail to deliver. As someone who's been in your shoes, I understand the struggle of trying to find the perfect platform for your website. That's why I'm excited to share my comprehensive review of Squarespace in 2025. In this guide, I'll cut through the hype and give you the inside scoop on Squarespace's pros and cons. You'll learn what actually matters (and what doesn't), how to make a quick decision, and what to watch out for when it comes to costs. By the end of this review, you'll be equipped with the knowledge to make an informed decision about whether Squarespace is right for you. So, let's dive in and explore what Squarespace has to offer.

What Actually Matters (And What Doesn't)

When it comes to choosing a website builder, it's easy to get caught up in the hype surrounding certain features. But let's be real – some features are more important than others. In my opinion, drag-and-drop editors, SEO optimization tools, and e-commerce integration are must-haves for any website builder. On the other hand, features like built-in blogging platforms and social media integration are nice-to-haves, but not essential.I've found that Squarespace excels in the areas that matter most. Its drag-and-drop editor is intuitive and easy to use, even for those without extensive coding knowledge. The platform also offers robust SEO optimization tools, including customizable metadata and keyword suggestions. And, with its e-commerce integration, you can easily sell products and services on your website.What to Look ForCustomization options: Can you personalize your website to fit your brand?User experience: Is the website builder easy to navigate and use?Support: What kind of support does the website builder offer, and how responsive are they to customer inquiries?

Quick Decision Guide: Which One Is Right For You?

If you're short on time, don't worry – I've got you covered. Here's a quick decision guide to help you determine which website builder is right for you:User ScenariosSmall business owner: If you're a small business owner looking to create a professional website, Squarespace is a great option. Its e-commerce integration and customizable templates make it easy to create a website that reflects your brand.Blogger: If you're a blogger, you may want to consider a website builder like WordPress or Ghost. These platforms offer more advanced blogging features and larger communities of users.E-commerce entrepreneur: If you're an e-commerce entrepreneur, you may want to consider a website builder like Shopify or BigCommerce. These platforms offer more advanced e-commerce features and integrations with third-party apps.Beginner: If you're a beginner, you may want to consider a website builder like Wix or Weebly. These platforms offer easy-to-use drag-and-drop editors and a wide range of customizable templates.Advanced user: If you're an advanced user, you may want to consider a website builder like Squarespace or WordPress. These platforms offer more advanced features and customization options, but may require more technical knowledge to use.

The Real Costs (Beyond the Price Tag)

When it comes to choosing a website builder, it's easy to focus on the upfront cost. But there are other costs to consider, too. In this section, we'll break down the total cost of ownership for Squarespace and explore some hidden fees to watch out for.Total Cost of OwnershipThe total cost of ownership for Squarespace includes the monthly or annual subscription fee, as well as any additional costs for domains, email hosting, and third-party apps. Here's a breakdown of the estimated costs:Monthly subscription fee: $14-$40 per monthDomain registration: $10-$30 per yearEmail hosting: $5-$10 per monthThird-party apps: $10-$50 per monthAs you can see, the total cost of ownership for Squarespace can add up quickly. However, it's worth noting that the platform offers a lot of value for the price, including a wide range of customizable templates, e-commerce integration, and robust SEO optimization tools.Hidden Fees to Watch Out ForOne hidden fee to watch out for with Squarespace is the transaction fee for e-commerce transactions. This fee ranges from 3-5% of the transaction amount, depending on the type of transaction. Additionally, Squarespace charges a fee for third-party apps, which can range from $10-$50 per month.

Common Mistakes That Cost You Money

When it comes to choosing a website builder, it's easy to make mistakes that can cost you money. In this section, we'll explore some common mistakes to watch out for and provide insider tips on how to avoid them.Mistake #1: Not Reading the Fine PrintOne common mistake is not reading the fine print when it comes to website builder contracts. This can lead to unexpected costs and fees down the line. To avoid this mistake, make sure to read the contract carefully and ask questions if you're unsure about anything.Mistake #2: Not Considering ScalabilityAnother common mistake is not considering scalability when choosing a website builder. This can lead to a website that can't handle increased traffic or sales, resulting in lost revenue. To avoid this mistake, choose a website builder that offers scalability options, such as Squarespace's commerce plans.Mistake #3: Not Optimizing for SEOA third common mistake is not optimizing for SEO when building a website. This can lead to a website that doesn't show up in search engine results, resulting in lost traffic and sales. To avoid this mistake, use a website builder that offers robust SEO optimization tools, such as Squarespace's built-in SEO features.

My Testing Process & What I Learned

So, how did I test Squarespace and other website builders? I started by signing up for a free trial or basic plan with each platform. Then, I created a test website using each platform's drag-and-drop editor and customization options. I also tested each platform's e-commerce integration, SEO optimization tools, and customer support.What Surprised MeOne thing that surprised me was how easy it was to use Squarespace's drag-and-drop editor. I've used other website builders in the past, but Squarespace's editor was by far the most intuitive and user-friendly. I was also impressed with the platform's e-commerce integration and customization options.Underrated Features That MatterAnother thing that surprised me was the importance of underrated features like customer support and security. While these features may not be as glamorous as some of the other features offered by website builders, they're essential for ensuring that your website is safe and secure. Squarespace offers 24/7 customer support and robust security features, including SSL encryption and regular backups.

Frequently Asked Questions

What is the best website builder for beginners?

It depends on your specific needs and goals. However, if you're a beginner, I recommend starting with a website builder like Wix or Weebly. These platforms offer easy-to-use drag-and-drop editors and a wide range of customizable templates.The why: These platforms are designed with beginners in mind and offer a lot of hand-holding and support. They're also relatively affordable and offer a free trial or basic plan, so you can try before you buy.The nuance: While Wix and Weebly are great for beginners, they may not offer as many advanced features as other website builders. If you're looking for more advanced features, you may want to consider a platform like Squarespace or WordPress.Actionable tip: Start with a free trial or basic plan and see how you like it. Don't be afraid to ask for help or support if you need it.Bottom line: The best website builder for beginners is one that offers a user-friendly interface, customizable templates, and good customer support. Wix and Weebly are great options, but it's worth exploring other platforms to find the one that works best for you.

How much does Squarespace cost?

The cost of Squarespace depends on the plan you choose. The platform offers four main plans: Personal, Business, Basic Commerce, and Advanced Commerce. The Personal plan starts at $14 per month, while the Business plan starts at $23 per month. The Basic Commerce plan starts at $27 per month, and the Advanced Commerce plan starts at $40 per month.The why: Squarespace offers a range of plans to fit different needs and budgets. The Personal plan is great for small websites or blogs, while the Business plan is better for larger websites or e-commerce sites. The Commerce plans offer more advanced e-commerce features and integrations.The nuance: While Squarespace's plans may seem expensive, they offer a lot of value for the price. The platform's drag-and-drop editor, e-commerce integration, and SEO optimization tools make it a great choice for those who want a professional-looking website without the hassle of coding.Actionable tip: Consider your specific needs and budget before choosing a plan. If you're just starting out, the Personal plan may be a good option. But if you're looking to sell products or services on your website, you may want to consider one of the Commerce plans.Bottom line: Squarespace's prices range from $14 to $40 per month, depending on the plan you choose. While it may seem expensive, the platform offers a lot of value for the price and is a great choice for those who want a professional-looking website without the hassle of coding.

Is Squarespace good for e-commerce?

Yes, Squarespace is a great option for e-commerce websites. The platform offers a range of e-commerce features and integrations, including payment gateways, shipping integrations, and inventory management. Squarespace also offers a range of customizable templates and design options, making it easy to create a professional-looking online store.The why: Squarespace's e-commerce features are designed to make it easy to sell products and services on your website. The platform's payment gateways and shipping integrations make it easy to process transactions and get products to customers. And, with Squarespace's inventory management features, you can easily track and manage your stock levels.The nuance: While Squarespace is a great option for e-commerce websites, it may not be the best choice for very large or complex online stores. In these cases, a platform like Shopify or BigCommerce may be a better option. Additionally, Squarespace's e-commerce features are only available on the Commerce plans, so you'll need to upgrade to one of these plans to access these features.Actionable tip: If you're looking to sell products or services on your website, consider upgrading to one of Squarespace's Commerce plans. These plans offer more advanced e-commerce features and integrations, and can help you create a professional-looking online store.Bottom line: Squarespace is a great option for e-commerce websites, offering a range of e-commerce features and integrations. While it may not be the best choice for very large or complex online stores, it's a great choice for smaller to medium-sized online stores.

How do I switch from Wix to Squarespace?

Switching from Wix to Squarespace is relatively easy. First, you'll need to export your content from Wix using the platform's export tool. Then, you'll need to create a new account on Squarespace and import your content using the platform's import tool. Finally, you'll need to customize your website on Squarespace using the platform's drag-and-drop editor and design options.The why: Switching from Wix to Squarespace can be a great way to upgrade your website and take advantage of Squarespace's more advanced features and customization options. However, it's worth noting that you may need to rebuild some of your content on Squarespace, as the two platforms have different formatting and design options.The nuance: Before switching from Wix to Squarespace, make sure to review the costs and features of each platform. Squarespace may be more expensive than Wix, and may not offer all of the same features. Additionally, you may need to update your domain and email hosting settings when you switch to Squarespace.Actionable tip: Start by exporting your content from Wix and importing it into Squarespace. Then, take some time to customize your website on Squarespace using the platform's drag-and-drop editor and design options. Don't be afraid to ask for help or support if you need it.Bottom line: Switching from Wix to Squarespace is relatively easy, but may require some time and effort to rebuild your content and customize your website on the new platform. Make sure to review the costs and features of each platform before making the switch.

Is Squarespace good for blogging?

Yes, Squarespace is a great option for blogging. The platform offers a range of blogging features, including customizable templates, drag-and-drop editors, and SEO optimization tools. Squarespace also offers a range of integrations with social media platforms, making it easy to share your blog posts with your followers.The why: Squarespace's blogging features are designed to make it easy to create and share content on your website. The platform's customizable templates and drag-and-drop editors make it easy to create a professional-looking blog, and the SEO optimization tools can help you get more traffic and visibility for your blog posts.The nuance: While Squarespace is a great option for blogging, it may not be the best choice for very large or complex blogs. In these cases, a platform like WordPress or Ghost may be a better option. Additionally, Squarespace's blogging features are only available on the Personal and Business plans, so you'll need to upgrade to one of these plans to access these features.Actionable tip: If you're looking to start a blog on Squarespace, consider starting with the Personal plan. This plan offers a range of blogging features and customization options, and is a great choice for smaller to medium-sized blogs.Bottom line: Squarespace is a great option for blogging, offering a range of blogging features and customization options. While it may not be the best choice for very large or complex blogs, it's a great choice for smaller to medium-sized blogs.

What is the difference between Squarespace and WordPress?

Squarespace and WordPress are both popular website builders, but they have some key differences. Squarespace is a hosted platform, which means that it's easier to use and requires less technical knowledge. WordPress, on the other hand, is a self-hosted platform, which means that it requires more technical knowledge and can be more complicated to use.The why: Squarespace is a great choice for those who want a user-friendly interface and don't want to worry about technical details. WordPress, on the other hand, is a great choice for those who want more control over their website and are willing to learn the technical details.The nuance: While Squarespace is easier to use, it may not offer as much flexibility and customization as WordPress. WordPress, on the other hand, offers a wide range of plugins and themes that can be used to customize your website. However, these plugins and themes can also make your website more vulnerable to security threats and can slow down your website's performance.Actionable tip: Consider your specific needs and goals before choosing between Squarespace and WordPress. If you want a user-friendly interface and don't want to worry about technical details, Squarespace may be the better choice. But if you want more control over your website and are willing to learn the technical details, WordPress may be the better choice.Bottom line: Squarespace and WordPress are both popular website builders, but they have some key differences. Squarespace is a hosted platform that's easier to use, while WordPress is a self-hosted platform that requires more technical knowledge. Consider your specific needs and goals before choosing between the two platforms.